ICSID IDA – World industrial design day

June 28, 2009


Winning entry by Carla Sapiain, from the Instituto Profesional DuocUC de la Pontificia Universidad Católica de Chile.

About World Industrial Design Day (29 June)
World Industrial Design Day is an international day of observance in recognition of the profession of industrial design. First declared on 29 June 2007 on the occasion of Icsid’s 50th anniversary, World Industrial Design Day provides designers with a collective outlet to acknowledge the merits of the profession of industrial design and foster a public understanding of design and all that it encompasses.

Through a series of international events held on 29 June, designers and design enthusiasts are encouraged to accentuate industrial design’s role in improving the economic, social, cultural and environmental quality of life around the world.


Montreal (Canada) – The International Council of Societies of Industrial Design (Icsid) announced the winner of the first student poster competition for World Industrial Design Day. The winning entry was submitted by Carla Sapiain

In preparation for World Industrial Design Day on 29 June, Icsid invited students from its member schools to design a poster reflecting this year’s theme ‘Industrial Design: the product of human creativity’. Martin Darbyshire, Icsid Board Member and Jury Chair, made the following comments about the winning entry: “The level of effort put into the pre-production of the poster is worth noting. The image of the tree is a good metaphor for the organic nature of industrial design, as well as a powerful and evocative reminder of our responsibilities. The end result is a colourful and eye-catching poster that boldly communicated the date of World Industrial Design Day – June 29, 2009.”

Of the 42 entries submitted, the jury shortlisted 14 posters for their notable adaptation of the theme. In addition, honourable mentions were awarded to Anita Lukacsi and Otiília Erdélyi, both entries from the University of West Hungary.

The winning poster, along with the other shortlisted entries, is available for viewing on the Icsid Website at www.icsid.org/education/gallery.htm.

The winning poster will be available in digital format (PDF) for promotional initiatives relating to World Industrial Design Day 2009 internationally. In addition, the winner will be registered to attend the Icsid World Design Congress in Singapore in November 2009. The prize package includes a round-trip flight and hotel accommodations.

Overall, the competition successfully achieved its aim to evoke interest in World Industrial Design Day and engaged students from Icsid Member Schools in the organisation’s international activities. As the annual competition grows, both the quantity and quality of entries are expected to increase.

The Icsid Executive Board is keen to expand the competition in future years as awareness of World Industrial Design Day increases internationally. “We hope that through featuring the shortlisted candidates’ work on the website, many more students will be encouraged and inspired to participate next year,” stated Prof. Carlos Hinrichsen, Icsid President. “Our vision for the World Industrial Design Day student poster competition is to support the merits of multidisciplinary collaboration – an important consideration for designers as they aim for success in the new economy.”


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